As Long As There Are Rocks And Cars . . .
. . . We’ll need auto glass repair shops. But that doesn’t mean that auto glass shops are raking in the dough. Much of the money spent on windshield replacement, especially, comes from insurance companies, which have been working hard to keep their costs as low as possible. That puts the squeeze on the entire industry—and makes it more important than ever for shop owners to build volume wherever they can.
But how do you get potential customers—those who aren’t directed to a specific shop by their insurance agent—to notice you? Come to think of it, how do you get the insurance agents to notice you? How do you make yourself stand out from the crowd? Good work and excellent customer service are important, but if the customer doesn’t know who you are and what you can do, he’ll drive his car, broken glass and all, to the shop down the street. So: How do you make sure your shop attracts the attention it deserves?
The Future Of Your Business Isn’t Written In Stone
Even in tough times like these, some entrepreneurs are going to do more than survive—they’re going to succeed! A tough, competitive environment is more than a challenge; it’s an opportunity to try strategies others haven’t thought of, or thought through. But where can you find those strategies—the proven kind, the kind that have worked for other entrepreneurs in your situation, the keys to business success? That’s where Peer Benchmarking Review Groups come in.
The concept is easy to explain. You work with a group of the people who know your business best—your fellow shop owners, each from a different geographical market. Everybody brings their experience and ideas. You learn what has worked—and what will work, because every idea gets a “Big and Easy Analysis” right then and there. You walk out the door with a plan that includes benchmarks, so you can measure your progress.
The groups are led by Mr. Mission Possible, a veteran of the auto business with plenty of expertise in business development and business planning. He’s learned the path to success; let him show you the way! Contact Mr. Mission Possible today!